ACME Fools

Looney Tunes Senior Designer Led the development of branding and creative assets for ACME Fools, a sports-themed campaign centered around Olympic athletes participating in “ACME Bootcamp” as preparation for the Olympics. Collaborated closely with the client and Creative Director to establish the campaign’s visual identity and translate it across digital touchpoints. Developed the creative elements and design systems used to build the interactive TikTok filter, “ACME Bootcamp,” in partnership with a freelance developer. Also supported on-site production in Los Angeles as a Producer Assistant for the campaign’s promotional video content.